Twincraft Skincare Blog

March US Search Trend Behavior During COVID-19

Mar 23, 2020
Spate shares recent behavioral shifts in how consumers are searching for lifestyle, beauty, and wellness items as the United States settles in to a new reality during the COVID-19 pandemic. 
Hand Soap vs. Body Wash: Educating Shoppers on Staying Clean

Hand Soap vs. Body Wash: Educating Shoppers on Staying Clean

Mar 23, 2020
As shoppers rely on soap to keep their homes & bodies free of germs, it’s important to educate on what they should be looking for in a cleanser to help them stay safe during the pandemic. …
Using Soap & Water to Protect Yourself from Getting Sick

Using Soap & Water to Protect Yourself from Getting Sick

Mar 06, 2020
Handwashing, when done correctly, can help prevent illness from viruses and bacteria. We share insights from our resident expert on all things soap regarding how soap can provide this protection against infection.…
A Boost for the Body: Adaptogens in Skincare

A Boost for the Body: Adaptogens in Skincare

Feb 26, 2020
Adaptogens have been used in Ayurvedic and Chinese medicine for hundreds of years, and now, the ingredient is trending among skincare users who are looking for any way to help reduce the impacts of stress on their bodies.…
Global Personal Care Trends 2030: Identity Traders

Global Personal Care Trends 2030: Identity Traders

Feb 13, 2020
Each year, CEW holds the State of the Beauty Industry Report. This blog is the second part of a recap series from Anna Keller, our Director of Trend & Marketing Strategy, and it outlines the future of the beauty & personal care industry through 2030.…
Global Personal Care Trends 2030: The Panorama of Humanity

Global Personal Care Trends 2030: The Panorama of Humanity

Feb 12, 2020
Each year, CEW holds the State of the Beauty Industry event. This blog is the first part of a recap series from Anna Keller, our Director of Trend & Marketing Strategy, and it outlines the future of the beauty & personal care industry through 2030.…
Skincare to Support Indoor Pollution Defense

Skincare to Support Indoor Pollution Defense

Feb 10, 2020
The home is supposed to be a sanctuary, but modern dwellings aren’t necessarily the safe spaces that we assume them to be. We usually think of air quality as being an outdoor concern, but studies show that air in the home is often far more polluted than outside air.…
The Rise of Jelly Textures in Skincare

The Rise of Jelly Textures in Skincare

Jan 29, 2020
Natural ingredient trends rule the 2020 skincare space, and new product launches can take their cues from the farmers market with a focus on food-inspired jelly textures. Mintel reports on this trending take on fun skincare treatments.…
Beauty Trends for a New Decade from NPD

Beauty Trends for a New Decade from NPD

Jan 22, 2020
The new decade ushers in a fresh perspective on trends and movements in prestige beauty from The NPD Group.…
Ingredient Trends: Fruit for Your Face

Ingredient Trends: Fruit for Your Face

Jan 03, 2020
Are you seeking inspiration for your brand’s next hero ingredient? Your search can stop in the produce aisle, as Mintel reports that 78% of US facial skincare users are interested in trying products made with fruity ingredients.¹…

Never miss a post from Twincraft Skincare

© 2018 Twincraft Skincare | All Rights Reserved

Employee Portal Login