Once considered a “rising star”, charcoal continues to be a reliable hero ingredient in bar soap and liquid skincare products due to its approachability, and strong association with detox and wellbeing claims.
Charcoal usually appears as charcoal powder in skincare products, which is natural and highly porous, making it well suited for removing dirt and oil from skin and hair. Charcoal can be sourced from a variety of different origin materials, such as bamboo and coconut shells, which can enhance a product’s ingredient story. It’s a simple ingredient that is well suited for any shopper looking for a product that will help improve skin clarity and remove unwanted toxins, sweat, and pollutants, as well as the aforementioned dirt and oil.
Charcoal: It’s Here to Stay
When asked about prominent trends in the skincare space over the last few years, charcoal has been an obvious answer for the Twincraft team. Even as other ingredients come into the spotlight, such as CBD or sea buckthorn oil, charcoal has the longevity to stay on this list of trend-focused ingredients for us to feature for years to come.
At one point of time, charcoal was seen as a “rising star” as an ingredient trend, which means that it experienced sudden growth within a few months, but many rising stars do not stick around long enough to become lasting trends.
In the time since its initial peak in interest, charcoal has become a mainstay of many skincare product lines, especially for those focused on the men’s market. The interest in charcoal remains consistent and stronger than it was before its peak, and is a very popular ingredient in bar soaps and cleansers manufactured at Twincraft today.
Charcoal in Bar Soap
Powdered charcoal is a very easy addition any bar soap project, and it is especially well suited for men’s grooming bars. It helps to remove dirt and oil from the face and the body, and even just a small amount of the material gives the bar a gorgeous grey-black hue.
Charcoal in Skincare
Charcoal is an easy addition to masks with clarifying claims, as well as hydrating masks. It's also a perfect addition to any liquid cleanser aimed at removing debris and oil.
If your brand is interested in formulating with charcoal, reach out to our Sales team to get the conversation started!
